I can’t believe this is the number one topic of discussion on Techmeme this evening. Apparently this guy Armin Heinrich created an iPhone app that was selling for $999.99 at the AppStore. The story was reported for the first time yesterday and there was quite a bit of buzz on the blogosphere yesterday. But quite honestly I didn’t expect it to carry over into todays tech headlines. It looks like the App has now been removed from the AppStore after twenty four hours.
And what does the app exactly do?
The red icon on your iPhone or iPod touch always reminds you (and others when you show it to them) that you were able to afford this.
It’s a work of art with no hidden function at all.
After pressing the (i) on the main page, a secret mantra will be shown. This may help you to to stay rich, healthy and successful.
Personally I think the whole thing was amusing and quite frankly I think the guy is creative for even coming up with the idea. However quite a few folks were not amused and some were actually insulted by the whole thing. I can understand why someone would be insulted because Apple supposedly screens all the apps submitted to the AppStore and there is a huge waiting line before a developer can get his/her app in. Apparently this one somehow made the cut (an inside job perhaps ).
I’m not sure what Armin Heinrich’s real intention was but he proved a couple of things IMO. First whatever the vetting process Apple has implemented to screen out the bad apples (no pun intended) from the good does not work. I mean if they are really serious about the quality and functionality of the apps that make it to the AppStore then this one should not have been on the list. Secondly and more importantly I think he has proved that developers are actually serious about embracing the iPhone platform. The general outcry and the subsequent withdrawal of this app underscores the point. With the release of 3G and an increasing user base has whetted the appetite for more third party apps and developers are finally investing in the platform to satisfy that appetite. There is money to be made so people are obviously peeved when someone pulls a stunt like this.
In any case I think it was kinda amusing and we should all just have a sense of humor and let it go. I wonder if anyone actually bought the app and figured out what the secret mantra was .
UPDATE: Eight people have apparently purchased the app. Not Bad!